Performance is the theme of Polestar’s 2022 design competition
- Polestar opens this year’s design competition with Performance as the theme for 2022, following two successful years.
- The electric vehicle manufacturer will integrate the two winning designs, interior and exterior, into a 1:1 scale model that will be exhibited at the Shanghai Motor Show in 2023.
- The entry deadline is August 31 this year, with shortlisted entrants expected to receive feedback from a team of Polestar designers.
Polestar is launching its third annual design competition after two successful editions, and this time performance will be the theme. And the goal this year is to “design a Polestar focused on the performance experience and the advanced technical history that enables this in a sustainable way”.
The electric vehicle maker will crown two winners – one for the exterior design and one for the interior design – with the winning design being incorporated into a 1:1 scale model that combines the two designs to be showcased at the Auto show. Shanghai in April of next year. It’s one of the biggest stages in the world of auto shows right now, and easily the one with the widest variety of electric and hybrid vehicles, given China’s focus on new energy vehicles.
“To have a design presented on the world stage in the same way as one of Polestar’s concept cars is an invaluable opportunity for any designer,” says Maximilian Missoni, Head of Design at Polestar. “We want to encourage, support and celebrate innovative design and the people who make it happen. What better way to do that than to showcase a life-size model of their creation at the center of one of the world’s greatest motor shows?”
Last year the theme was ‘Progressive’, while in 2020 it was ‘Pure’, with Polestar preferring to keep the brief open to interpretation. As in the past two years, shortlisted entrants will receive feedback and advice from Polestar designers throughout the competition.
In previous years, designs submitted were as diverse as an electric and helium-powered airship, a car that reduces pollution via externally visible air filters, a luxury yacht and prosthetic springboard blades. for walking. So design inputs are by no means limited to automotive things.
“I believe this year’s ‘Performance’ theme will capture the imagination of a community of creators who have responded extremely creatively to our design competition so far,” said Juan Pablo Bernal, Head of Design at interior at Polestar and founder of the Polestar design competition. “I have been truly inspired by the array of submissions that continue to harness the essence of our brand in such a captivating way. We expect this year to be no different – the paradigm has shifted from 20th century high-power performance, so we’re looking for design ideas that embody that shift.
Visit Polestar’s dedicated contest website for full submission rules and schedule. The deadline for registration is August 31 this year.
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